Digital Marketing Consultant
With over 20 years experience in creating successful digital marketing campaigns, I am able to provide a whole variety of services to help your brand grow.
Having worked with some of the UK’s most well-known brands, I have built a wealth of experience in SEO, analytics and developing effective digital marketing strategies.
I’m passionate about the automotive and travel sectors and love to work with charities and brands looking to make a difference.

My clients over the years






Services offered
SEO – Technical & Outreach
Having spent the majority of the last 20 years battling developers to build better websites, I have a wealth of experience in delivering technical SEO support that not only works for the search engines, but also improves customer experience.
Additionally, I have developed hundred’s of outreach/digital PR campaigns which have helped build external links, increase brand awareness and ultimately improve rankings.
Analytics – UX, CRO
Google Analytics 4 is an overinflated pile of crap and is pretty much useless for many brands trying to remain compliant with current GDPR policies. But there is some good news, there are plenty of options out there to help deliver better data.
Having implemented a whole host of analytics solutions, I am able to provide a series of options tailored to your needs and work with you to deliver better insights to help grow your digital marketing campaigns.
Reviews – audits & strategy
Sometimes brands just need an impartial review of their current activity, an audit which focuses on the brands core requirements and current performance, can provide a wealth of insights to help you and your agency partners.
Brands may also need additional support on developing their online marketing strategy, finding new suppliers or expanding their internal teams. I’m able to utilise my experience to provide support to help you, know matter the need.
About me
I’m a total tech geek and literally fell into the PPC way back in 2004 and have loved every minute of the last 20+ years. Continually being nosey and wanting to learn, my skills have expanded to include SEO, Analytics, web development and digital PR and I continue to expand my knowledge.
In 2012 I set up It Works Media purely as a consultancy, over the years it has expanded to include a team of 8 at it’s peak, but since the unexpected death of our daughter Matilda in 2024, I have refocused on purely delivering a consultancy approach to help brands with their digital marketing.
I’m a car nut, tech geek and supporter of many charities focusing on environmental causes.
Get in touch
Please feel free to email me at steve@itworksagency.com to discuss your digital marketing needs or use the form below.