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Tag Archives: SEO

Posting For Pets: How Pet Brands Can Encourage Ethical Ownership

December 16, 2022 Amy Khanblog0

Content marketing is about more than just selling. For the pet industry, it can encourage ethical ownership, promoting good practices, healthy habits and happy animals. 
In the latest It Works Media …Read More

Buying Backlinks: Why You Should Avoid Paid Links in 2023

December 13, 2022 Liv de Whytellblog0

Still paying for links in 2023? We reveal the truth about paid links and google rankings to save your SEO strategy.
Paying for backlinks can shoot you up search engine rankings, …Read More

How to Use Social Media Marketing to Improve SEO

October 18, 2022 Liv de Whytellblog0

There’s plenty of debate when it comes to the impact of social media SEO and search engine rankings. 

While search engines may not use social media metrics to directly inform their …Read More

Ethical Marketing: What Is It? and How to Build It

August 26, 2022 Liv de Whytellblog0

Ethical consumerism –  a world-changing ethos for modern business practices and mindful consumer buying habits. But just what is it exactly, and how do we apply it sustainably? 
What is ethical …Read More

Why are Animals So Effective in Marketing Campaigns?

July 21, 2022 Liv de Whytellblog0

Positive association

Cute and simple! The ‘Awe’ factor grabs our attention and floods the brain with positive emotional associations. It’s all scientific too… did you know that humans are naturally attracted …Read More

Up Up and Away: How to Write Amazing Travel Content

July 14, 2022 Liv de Whytellblog0

 

Writing about travel, whether in a blog post, product page or longer article is an essential skill for content writers. 

Your language can transport a reader around the world, offering them …Read More

What is Linkbait? Great examples and why they worked

July 5, 2022 Liv de Whytellblog0

What is Linkbait?

Link baiting is the process of creating content with the sole purpose of getting publications to link back to a brand’s website. The end goal is to generate …Read More

Musk Ask Questions: What Does Elon’s Twitter Algorithm Reveal Mean?

May 13, 2022 Amy Khanblog8

It seemed like the entirety of the globe turned their heads to look at the absurdity of Elon Musk’s recent Twitter buyout. The business magnate is purchasing the online news …Read More

How to Create an SEO Content Strategy 

November 25, 2021 Alex McCormickblog1

Since 1996, those in the search engine optimisation (SEO) industry have agreed with Bill Gates that “content is king”. Yet, to create good content, you first need to plan. Whether …Read More

Picture of boardroom

10 Benefits of Hiring an SEO Agency

November 17, 2021 Alex McCormickblog2

By now, we all know the benefits that SEO brings to your company (although if you don’t, we’ve written a handy blog for you). However, choosing how to implement it …Read More

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