We have a fantastic opportunity for an experienced New Business Specialist to help us develop and expand our small but highly successful digital media agency.
It Works Media Ltd has a …Read More
Another year, another acronym. For digital marketing, the latest acronym comes in the form of Personal Assistant Search Optimisation (PASO). This new channel is for us to help our clients …Read More
It really annoys us when people say SEO is dead. Sure, the game has changed. Google’s ads now take up more space than ever (especially on mobile) and of course, …Read More
I am very proud to announce the launch of our new site analysis tool – InsightsAI. After so many months it is truly amazing to see an idea we had …Read More
AI is becoming entrenched in every single aspect of the retail user experience, from online shopping to customer services and now even bricks-and-mortar stores (as was shockingly revealed by Amazon …Read More
AI is everywhere. It’s in our homes, our mobile phones and of course, our search engines.
With Google confirming the rollout of its AI system RankBrain in 2016, the time has …Read More
Black Friday and Cyber Monday are just around the corner, and while your holiday campaign should have been finalised months ago (all great strategies require planning, right?), there’s still time …Read More
A couple of months ago we discussed some key points about conversion rate optimisation in part one of our series. We explained about the importance of CR as a metric …Read More
Keyword research is a seriously important skill that all digital marketers should master. Whether you’re a search specialist, a PPC pundit, a content connoisseur or a social media scholar, keyword …Read More
It’s been a month since Google announced its long-awaited Penguin update. We were told that 4.0 would refresh the algorithm in all languages, switch it up to real-time, and make …Read More